Hey Cricut crafters – I’m tackling reader questions this week and several Cricut users have asked about selling products with licensed images from Design Space or cartridges. Unfortunately, you cannot sell a product with a licensed character – those are for personal use only.
Why can’t you use a licensed image in your product?
Cricut has a licensing agreement with companies that allows them to sell and profit from licensed images, for example Disney. The agreement between Cricut and Disney does not extend to the end user (you or your small business) to sell products with the licensed images. Cricut has what is called an Angel Policy which is a document that gives permissions. Within the Angel Policy is this specific text:
“Walt Disney Company (Disney Consumer Products, Inc.), Sesame Workshop, Hello Kitty (Sanrio, Inc.), Warner Bros. (DC Comics, c/o Warner Bros. Consumer Products, Inc.), Martha Stewart, Kirstie Allsopp (BBC Worldwide Limited), Entertainment One UK Limited, Nickelodeon (Viacom International, Inc.), and Boys Scouts of America characters and images MAY NOT be reproduced and sold.”
I urge you to take the time at least once to read Cricut’s Angel Policy in full at this link. It lays out several other specifics for what you can and can’t do with their images.
It’s just that simple – don’t sell products with licensed characters on them – even if you’ve purchased them through Cricut’s Design Space. Read more on copyrights and trademarks, a frequent topic here on Cutting for Business.
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