Words are powerful. We’ve all seen this through famous speeches, literary works, and quotes. Words can also be powerful in our product descriptions and social media marketing. Today, let’s look at copywriting – specifically in our product descriptions. Not sure what copywriting means? It’s just a fancy term for the words that you use to …
Ready to expand your Silhouette or Cricut small business? Why not put your handmade products into local shops and boutiques in your area? While it may sound like a daunting task, it isn’t that difficult. Today, I’m sharing seven tips to help you get your products into locally owned shops. 7 Tips to Get Your …
I see so many craft business owners that work their businesses hard for a year or so, then lose interest. I think that much of this has to do with burnout. It’s not surprising that burnout would be common since craft business owners wear so many hats: Designer, Creator, Researcher, Accountant, Tax Filer, Customer Service …
Yesterday I talked about bundling Christmas products like elves, but don’t forget that you can bundle other products, too! I mentioned yesterday that one way to increase the amount of money that your craft business is making is to upsell through bundling. Here are my additional tips for bundling products in your business. Tips for …
When you own a small craft business, you can sell your goods wherever you can. Whether you choose Etsy, your own website, craft shows, or social media currently, there are always other alternatives. Today, I’m going to introduce you to another idea – small, fleeting popup shops. What is a Pop Up Shop? A pop …
This week, I’ve covered a lot of information about passive income and affiliate programs. As we wrap up our talks about passive income, let’s take a quick look at selling advertising space to other companies. Option 1: Ads on Your Website Why Add Ads to Your Website? If you have a standalone website (not Etsy …
This week, I’m covering passive income. Yesterday, I went over affiliate programs and I mentioned Amazon Associates. I know that sometimes it can be hard to take information from a blog post online and turn it into action in your craft business. So today, I’m giving you concrete examples of how to use the affiliate …
Yesterday, I defined active versus passive income in your Silhouette or Cricut small business. While most businesses are active, you can have a passive component. How? Through the use of affiliate programs! What are Affiliate Programs? As I mentioned yesterday, affiliate programs pay affiliates for promoting or recommending products. As you’ve seen here on the …
For the rest of the week, we are going to look at active versus passive income. Most Silhouette and Cricut small businesses are classified as active income businesses, but there is no reason that a small business owner can’t also collect passive income. What is the Difference Between Active and Passive Income? Active income is …