4 Tips for Choosing a Craft Business Name

Cutting for Business

#1

Keep it Short & Sweet

The shorter your name is, the easier it is for customers to remember.

#2

Don't Use Creative Spellings

Search engines don’t like misspellings of common words and they are harder for customers to remember.

#3

Choose a Name You Can Grow With

Don't limit yourself to Sarah's Cups if you might sell other products in the future.

#4

Think Big Picture

Consider logos, branding, and taglines before you commit to a name.

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