On Cutting for Business, I’ve talked about selling locally, selling through online marketplaces, selling through social media like Facebook and Instagram, and selling through your own website. One thing I haven’t discussed yet is selling at craft shows/fairs. With the holiday season upon us in only a few months, I’ve noticed lots of crafters online have already started creating for Halloween, Thanksgiving, and even Christmas. Before you jump into selling your Silhouette or Cricut made items at craft fairs or shows, you need to be able to find them!
Here’s 5 ways to find craft shows in your area:
1) Use a large scale craft show directory online. Some good places to start include: Festival Net, CraftMaster News (by subscription only), and my favorite CraftLister. (They also list non-craft events, and I have discovered lots of neat places to go with my kids!) Don’t forget, you can also search Google for “craft shows (your state)”.
2) Look in your local newspaper. Often times, craft show organizers put up classified ads to help find vendors in the months before their show. They advertise once again for shoppers when the show or fair is closer.
3) Reach out to local churches and schools to see if they have any upcoming shows or fairs planned.
4) Look in the back of arts and crafts magazines for upcoming shows or fairs. If you don’t want to purchase a copy of major crafting publications, feel free to visit your local book store or library.
5) Talk to other crafters. This may sound silly, but visit your local craft store and ask around. Having worked at Michaels Arts and Crafts as an instructor, I can tell you that most of the people that work in craft stores also craft. Many have their own crafting businesses on the side, and may also attend shows or fairs. Additionally, our local Michaels has a bulletin board in the front of the store with upcoming craft show information.
We will continue on with craft shows tomorrow on Cutting for Business when we explore the two different types of craft shows.
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Wishing you many sales,
If you found this information helpful, pass it to another crafty business owner or business owner-to-be by sharing it on your favorite social media. Sharing it is also a great way to find it when you need it again!