Summer is here and lots of people take vacations this time of year. If you’ve recently started your own crafting business using your Silhouette Cameo, how do you handle taking a vacation? First, don’t feel guilty! Everyone needs a vacation, and honestly, your vacation will probably help you reconnect with family or friends, relax, and reset your mind.
Next, follow my tips for how to handle your vacation as smoothly as possible:
-Publicly announce your vacation or time away from your business several weeks before you leave.
-Be specific with your customers: What dates will you be gone? Will you be accepting orders while you are gone? If so, when will these orders ship? Will you be keeping up with emails or problems that arise? Will your store or shop be completely unavailable?
-Schedule social media messages while you are gone. You can schedule messages on Facebook Business Pages or Twitter from the website or app. Instagram and Pinterest posts can be scheduled through 3rd party services.
-To offset your business losses, consider having a sale or special before you leave. This will help bring in extra revenue to replace the income while you are on vacation.
-Consider launching a new product immediately after you return. Schedule messages on your social media accounts to leave clues about what new product is launching.
-Share a few vacation photos along the way, but don’t go crazy. Remember, this is your business page.
If you have an Etsy Shop: There is a “Vacation Mode” setting which allows you to close your shop while you are away (Go to Your Shop, Shop Settings, Options, Vacation Mode). It’s been highly debated over the years the amount of damage it does to close your shop (losing of rankings, etc). If you do not want to use the Vacation Mode setting, consider changing your shop announcement and shop header to say that you are on vacation.
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